If you are a business owner, you likely know how important your brand is to your business. Your existing customers know and trust your name and logo, and your unique packaging and design bring in new customers to try your products. Therefore, you want to do everything you can to ensure that other businesses do not copy your branding and steal your hard-won reputation and customer base. Intellectual property protections…  Read more

A trade mark is a vital tool in protecting your business and building your brand. It can bring value to your business, protect your products from competitors and help create a brand that customers are loyal to. In this article, we will explain what a trade mark is, and the basics of trade mark registration. What is a Trade Mark? A trade mark is a sign that you use to…  Read more